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McDonald’s, AT&T, Hilton Execs Tell How To ‘Sell Sustainability’

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Sustainability officers and managers at McDonald’s, Novelis, AT&T, DuPont, EMC and Hilton Worldwide, among others, say one of the keys to selling sustainability inside their companies is to communicate environmental issues in language business leaders understand – not sustainability jargon, according to a new report that surveyed more than 30 such leaders at both publicly […]

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